Article: Testing Content and Platform

You have invested quite a bit of time and treasure into authoring and editing your textbooks, crafting their delivery platforms, and deploying the sales force tasked with pounding the pavement and placing the product.  But you're not done yet.  Avoid the embarrasment of Professors' complaints of issues with online content and with delivery platforms.  Invest in your company's reputation by investing just a little more in the product; have it tested by an outside firm. We apply the same rigor and dedication to testing these materials as you apply to their creation - and your clients apply to crafting their courses.

When we speak about testing, we are talking about four categories of testing, all of which are essential to guaranteeing a quality launch: Content Function testing, Content Digitization and Conversion testing, Content testing, and Platform testing.

Content Function Testing – The means of delivery to the end user is one of the criteria that truly differentiates a successful publishing firm from its competition. Content must be tested once entered on the platform for numerous criteria including audio and video functionality, navigations and traversals, tables of content and glossaries, overall formatting, display, external database integrations, and external links within content.

Content Digitization and Conversion Testing – Source documents may have many different file formats.  It is as important to test the conversion process as it is the converted materials.  This may be a tedious process given the inconsistencies in file formats and the volume of content. Manual testing may not be cost-effective.  We design a careful automation test strategy and framework, customized for the specific publishing domain to handle the QA at this pre-conversion stage in order to eliminate as many errors in the conversion as possible. Time saved here is multiplied down the line. 

Content Testing – We deploy our team of Subject Matter experts, recruited from many of the top research institutions in the US, to verify the content’s accuracy, appropriateness to the topic and grade level.    


Platform Testing – We test the platform (Learning Management System, Learning Content Management System, web application)  that will host and present the content to your clients and their students. We look for functionality issues; examine user experience for awkward, missing, inoperable, or malfunctioning items; platform security; and scalability and load testing.    

The only way to ensure a trouble-free adoption is to put the time required into the product. You have already recruited the best talent to put the text together and build the delivery platform. Now give your product the testing it deserves.  Let us help you launch with confidence.

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While the core platform on which the content runs is very important, the means of delivery to the end user is what truly differentiates a successful publishing firm from its competition.